Is Bad Popcorn only for large enterprises?

No. We built for digital retailers and ecommerce teams of any size who need measurable AI visibility, especially when catalogues are deep and competition is fierce.

How is this different from traditional SEO tools?

Traditional SEO tracks Google rankings. Bad Popcorn tracks whether AI assistants cite and recommend your products in generated answers, and gives you fixes to improve that.

Do I need developers to use the platform?

Marketing teams can start from the audit and the content suggestions. Developers step in when you want the technical changes published.

Which AI platforms do you monitor?

We cover ChatGPT, Claude, Perplexity, Gemini, Copilot, Grok, and DeepSeek and expand continuously as new assistants gain market share.

Can I export my data?

Yes. Your visibility data, audit results, and reports belong to you. Export anytime. No lock-in.

Make your brand the answer

Bad Popcorn is the AI commerce visibility platform for ecommerce in the Netherlands and Europe. We steer you from Dutch and European buying questions to a diagnosis, a published fix, and a new measurement.

Analyze my brand View pricing

What makes Bad Popcorn different

Audits that end in a published change, not another score.

Full-site audits, not just dashboards

Drop your URL and we crawl your catalogue. You get the next page to change, not a score with nowhere to go.

One loop, from question to published page

See the buying question, name why a competitor is cited, publish the change, and measure the same question again.

From the buying question to a page you can publish.

Visibility score

Know where you stand in AI answers

Our scoring engine tracks Share of Voice, citation frequency, and positioning quality across major AI platforms.

Track visibility on questions like “best running shoes for a marathon” or “sustainable winter jackets”
Compare your store with Zalando, Coolblue, and bol.com on the same questions
Daily monitoring across PDPs, collections, and bestsellers

Stop guessing whether AI mentions you. Measure it.

Example. Not a live measurement.

Today

Guidance

NL · BE · DE · FR

01Discover
02Understand
03Fix
04Publish
05Measure

Visibility

41%

AEO score (30 days)

Total mentions

420

Last 30 days

Runs

Last 30 days

Quality

30%

AEO quality

Trends

41%Visibility in AI answers

No data points to display

AI-engines

ChatGPT

Visibility

68%

Claude

Visibility

74%

Gemini

Visibility

71%

Perplexity

Visibility

79%

Prompt analysis

Map the journey from question to purchase

See which customer questions trigger your brand, where competitors win, and which gaps cost you revenue.

Prompt libraries mapped to your SKU ranges and seasonal campaigns
Share-of-voice on purchase-intent queries (sneakers, jackets, electronics)
Spot when AI cites Zalando or Amazon instead of your store

Example. Not a live measurement.

Prompts

Monitoring

Prompt	Country	Visibility
Best marathon running shoes? What are the best running shoes for marathon training?	NL	0%
Sustainable sneakers Where can I buy sustainable sneakers in Europe?	BE	0%
Sustainable winter jackets Where can I buy sustainable winter jackets online in Europe?	DE	0%
Headphones under €350 Best headphones under 350 euros for commuting?	FR	0%

Content optimization

Pages AI systems actually cite

Turn product pages into structured, fact-rich content that models can quote with confidence.

Gap analysis on pages like /products/running-shoes and collection pages
Fix wrong prices, sizes, and specs before AI spreads them
Keep colours, materials, and stock in line with what you actually sell.

Example. Not a live measurement.

Improve

Pages to improve

/products/running-shoes

GEO score

72%

/collections/winter-jackets

GEO score

58%

/blog/size-guide

GEO score

45%

Recommendations

Add FAQ structured data
Enrich product facts for AI citations

Technical optimization

Schema, feeds, and AI-ready markup

Deploy JSON-LD, schema.org structures, and crawler-friendly signals so platforms understand your catalogue.

Automated schema and structured data checks
AI crawler tracking and attribution
Guides your developers can apply

We handle the technical complexity. You focus on growth.

Example. Not a live measurement.

Technical analysis

Performance

Score 0–100

Best Practices

Score 0–100

SEO

Score 0–100

Speed

Score 0–100

Structured data

JSON-LD

82%

Open Graph

95%

robots.txt

Valid

How it works

Discover, understand, fix, publish, measure

Discover NL and EU demand

Start with commercial prompts in Dutch and in the language of Belgium, Germany, and France. See where your brand is missing from the answer.

Understand why you lose

We name the reason: missing comparisons, product facts, conflicting information, schema, crawler access, or the product feed.

Fix, publish, measure

Generate the change, preview it, approve it, then re-run the same prompts. The next action is always on screen.

Built for teams

One view for marketing, SEO, and ecommerce.

Available on Growth and Enterprise plans.

Shared workspace

Marketing, SEO, and ecommerce see the same visibility scores, prompts, and action items.

Real-time updates

When a monitoring run finishes or a change is published, everyone sees the latest state. No stale exports.

Clear owners

Audit findings go to marketing. Technical changes go to development. Each task lands with the person who can do it.

Client-ready reporting

Reports you can send to the board: citations, trends, and what changed.

Why you'll actually use it

Because your time is better spent growing revenue, not chasing screenshots of ChatGPT.

From “why does ChatGPT recommend Zalando?” to a change you can publish.
Built for deep catalogues: thousands of products, seasonal drops, and marketplaces.
Show when AI mentions you, and when it mentions Zalando, Coolblue, or bol.com instead.
Your data stays yours. Export it whenever you want.

Frequently asked questions

Ready to make AI recommend your products?

Start with a free visibility audit. No credit card required.

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